Google came a long way regarding the information it provides to webmasters, who rely fair indexing and ranking by search engines, because search engines are the number one destination when they start using the internet and Google is the biggest of all of them.
The Google Webmaster Central, which launched as Google Sitemaps on June 2, 2005 and then rebranded to Webmaster Central on August4, 2006, provides an ever growing toolset for webmasters to manage and troubleshoot their content in the vast Google search index.
While this page does require that you already have an active Google Webmaster Central account, it is also interesting for people who did not create an account and registered their website with this Google service, because it shows what you could get and that it is worth to create an account.General Links to Google Webmaster Central
In order for me to update the links to the various site tools and downloads at Google Webmaster Central Tools is it necessary that you provide the domain name of your website below. The links on this page will then be updated with your information as you type.
The dashboard for an individual site of yours that you registered and verified with Google Webmaster Central. It shows on one page important news and more importantly issues and problems that Google might has with your site or your sitemaps for your website.
Note: If you did not enter your domain name above, then the provided link will redirect you to the general dashboard of Webmaster Central instead.
Sitelinks might appear next to the search result for your website on Google.com. I believe that a certain amount of traffic is required before sitelinks will appear for your site). Sitelinks are additional links to other pages on your website where Google believes that they might be useful for their vistors. This determination is automated and thus not fool-proof or highlighting what you think to important sections of your website.
Here is an example for how sitelinks might look like in Google search results at Google.com.
If Google shows Sitelinks for your web site in their search results, you can see what Google picked and which additional pages they link to at the Sitelink management page at Google Webmaster Central.
While you can not specify the Sitelinks that you would like Google to show, the URL and the anchor, you do have the option to remove and block any of the links that Google is currently using, together with a reason why you think that they should not use it (such as "link is broken", "I don't want this page emphasized", "the title is incorrect" or "other", plus a text box for any other comments that you might have).
Any link that you block will be unblocked automatically by Google after 3 months, but you can also unblock any of them yourself before, via the interface.
|Also see my resources page to "Site Maps and Site Feeds for Search Engines" for information about the site map protocol standard and tools that help you to create site maps following that standard for your own web sites.|
Free Google Stats Download File Converter Tool
This tool is also helpful for people that can work with the CSV files from Google, but might have a slight problem with the file generated for the Query Stats for the complete site (including sub folders), where all Key Phrases for the same Site/Location and Search Type are grouped together in one cell, using "[,],:" and double quotes. If you rather have a single record for earch key phrase, this tool can help.
The tool can serve other purposes as well, because it can convert the comma-dellimited data provided by Google into any delimited format you might prefer. The tools supports various delimiters and text qualifiers, including Tab, Pipe, Tilde and more. It comes with an API, so it can be automated as well.
> See: Google Stats Converter Tool
There you can see the Googlebot activity on your web site in the last 90 days. It shows figures about:
It also shows some rough information about the PageRank of your pages in Google (no exact figures, only a bar diagram where the size depends on the value and the amount of total pages of your site indexed). The scale is not like 1-10 as the Google Toolbar. It only has 4 groups:
Last but not least it shows for each of the past three months the page with the highest PageRank of your web site. This is usually your sites homepage.> Access Crawl Stats (no Download available)
This tool actually uses public Google.com search command features that do not require to have a Google Webmaster Central account. The links won't work properly though, unless you provided me with your site's domain name above.
This statistics requires that you are using the Feedburner service for your site's RSS/ATOM feeds. Feedburner provides a set of useful tools (including some nice feed analytics) and was acquired by Google on June 3, 2007.
Need some documentation for your IT staff that they can process the downloaded statistics and report and integrate it into your existing website management solution?|
Check out my Google Webmaster Central Downloads - Documentation. It might be able to help with that.
|For more information about the Robots.txt search engine exclusion protocol standard, HTML meta-tags relevant to search engines and tools, check out my resources page to "Search Engine Spiders, META Tags and Robots.txt Exclusion Protocol".|
In order for Google to verify that the site that you register in Webmaster Central is actually a web site that you control, a few verification steps are necessary, which are described and documented at Site Verification Management page.> Open the Site Verification Management
Make sure that the pages that appear in the index right now will either return a 404 or 410 HTTP status code or are excluded from crawling by GoogleBot via the robots.txt or document META noindex tag.
Removal requests take about 3-5 business days.> Use the Remove Unwanted, Incorrect URLs Tool
The Message Center shows any messages specifically related to your web sites or your Webmaster Central Account. No News are usually good use in this case, because messages are typically servere issues that Google might has with one or all of your web sites.> Open the Message Center
This form should only be used, if your web site suddenly drops significantely in ranking for virtually all search terms where you ranked previously much higher (I am talking about a drop of at least 30 positions or more) or disappeared from the Google index altogether for over 1-2 weeks, because of violations of their webmaster guidelines (also called Google-Ban or Google-Penalty).
Before you use that form, make sure first, that your site was really banned or penalized and that the cause for the ban or penalty was determined and fixed.
You might want to hire a search engine optimization specialist to help you with that determination. Also see my resources page to "Search Engine Ban, Google Sandbox Effect, Poor SEO, Reinclusion Reques".> Start Request Reconsideration (Reinclusion Request)
If you found something that is obvious spam or malicious in Google's search results and would like to let Google know about it, here is one way of doing that.> Start Report Spam in Google's Index
I only list this page for the sake of accuracy and completness, but I added "nofollow" to it, because I usually would not link to this page. The reason for that is that I believe that having and more so using this tool is unethical and avoided.
I wrote more than once about the issue of paid links and think that a form to tell off other web masters aides some of the lowest human instincts and won't solve Google's problem that paid links DO WORK and are not always as bad as they want make people believe.Report Paid Links
Here are a list of other useful tools and resources as well as educational content, such as video tutorials and outlets to communicate with follow webmasters and Google support staff.
|For tools and services similar to Google's Webmaster Central provided by other search engines, such as Yahoo and Microsoft, check out my resources page to Search Engine Guidelines and Blogs, Tips and Information for Webmasters, Search Engine Bloggers.|